I Wasn’t Adding Offers On My Posts – That Was My Mistake

Since the beginning, I should have added my affiliate link offers throughout or at the end of my blog posts. My logic for not doing it was that the banners were in plain view for anyone to click if they really wanted to, so why would I need links?

Whenever I see a YouTube content creator, he or she would talk about liking the video and clicking subscribe. I always ask myself, why waste time saying all those things? Just get to the point of the content! I don’t have time to waste! It used to irritate me.

But based on what I have learned in the last few months from affiliate marketers who have way more experience than I do, it is essential to remind people to take action. Online marketers use the term “Call to Action” (CTA) to direct people to click a link or button on a webpage.

Also, if everybody on YouTube uses this Call-to-Action procedure, it must be for a good reason.

Sometimes, you have to make it 100% obvious and give people instructions for taking that action step so they can click that button or click that link to either subscribe, visit a website, or make that purchase.

I Didn’t Notice I Had a Big Monitor

There’s something I haven’t noticed until recently. Something that I never took into consideration because I wasn’t paying attention even though it’s always been there. Right in front of my nose!

Whenever I work on my business, and maybe I write a blog post, I always use my desktop computer. I sit at my desk, and the 24-inch monitor is right there. The format of the screen is wide, so whenever I visit my blog, I see my banners being displayed on the right-hand side of the website. However, now that I think about it, I realize this doesn’t happen on a cell phone. To get to the banners, people must scroll all the way down.

I was hearing these things in my head: “Hey! The banners are right there in plain view. If someone wants to subscribe to my list or purchase the book, they can go ahead and click on them if they really want to. Why spend time talking about a call to action? Doesn’t it  feel like I’m supplicating?”

But what if that person was reading one of my blog posts using their phone? That never crossed my mind! They couldn’t see the subscription and book offer banner unless they scroll down. That’s why I now realize I should add a Call-to-Action link whenever possible.

Those are the little mistakes someone without experience needs to watch out for.

I Finally Got Their Attention!

I can also do a better job at this with my autoresponder emails. My original 12-email autoresponder didn’t have enough call-to-action link offers for The Iceberg Effect book, so I added a few more to my new workflow sequence.

Now, would I include an offer for the book in every email I send? I’m not sure because I’ve always been inclined to add my affiliate link offers selectively according to my strategy. But I will consider what my coach mentioned the other day: “If you’ve put in all the effort to craft an email and finally grab the recipient’s attention by getting them to open it, wouldn’t it make sense to take advantage of that brief window of opportunity and include an offer?”

From that perspective, adding an offer to all of my emails makes more sense because, let’s face it, only a minority of people open emails, so there aren’t many windows of opportunity to take advantage of.

My First Blog Post Offer & Subscription Call to Action

If you’re curious about affiliate marketing, check out The Iceberg Effect. Just cover the postage, and the book is yours. Click the link below to get your copy.

Click Here! For The Iceberg Effect

Also, if you are not a subscriber yet, click here and discover the four core areas you need to succeed in affiliate marketing.

Warm Regards,
—Alberto

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7 responses to “I Wasn’t Adding Offers On My Posts – That Was My Mistake”

  1. The CTA is important, as described on your post. Everyday, I learn something new, whether it’s discovering a fresh marketing strategy, improving my understanding of customer needs, or exploring the latest tools and tech. Each lesson helps me refine my approach, adapt to changing trends, and continue growing in ways that not only benefit my business but adds value to those I serve. The online business landscape is constantly evolving, and the knowledge I gain daily from Dean et al empowers me to stay competitive , make informed decisions, and push my goals forward with confidence .

    Keep on going!!

    • Thank you Kate, we all have different experiences and different ways of seeing things, so learning from as many people as possible is important. Thanks for visiting my post.

  2. Knowing the difference between Moblile site and desktop site is important. I too failed to realized the side links are not on mobile. I too will have to take that into account.

  3. I definitely am guilty of doing just that!
    Whenever I work as well on my blog, I usually do so on my desktop and the size is definitely a factor when writing but we tend to forget that most will read our blog entries on their phones and as mentioned above, the CTA is a definite must!
    thanks for the great reminder that we need to keep “seeing” through the eyes of those reading us and not through ours!

  4. Hello – This was a very convicting blog post for me and I appreciate it. I do not do well with call-to-action requests. I don’t know why? But it is something I need to get better at. What I appreciate most about your post is that it brought it to my forefront so that it’s something I can be better at. Thank you for this reminder! Have a great week!

  5. You make a very good point about the fact that most people would be viewing your blog on a mobile phone. It had never really occurred to me before. I will take a leaf out of your book and include a CTA for “the book” at the end of every post from now on. Thank you for the tip!

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